Declare is an established business consulting firm serving B2B technology companies. Since 1997, we have provided objective advice, consulting services and programmes to help companies drive revenue by aligning product, sales and marketing teams directly to the needs of customers. Driven by a steadfast commitment to our clients, we deliver fresh insights and innovative approaches to improve sales and marketing performance.
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Declare’s strength lies in defining and implementing customer-focused product, marketing and sales strategies. We listen to our clients’ needs and draw on best practices, techniques and expertise to appropriately investigate, analyse and interpret issues before presenting recommendations and delivering solutions. But we don't stop there. We continue to work with our clients to implement strategies against agreed action plans and monitor outcomes.
Learn moreDeclare supports senior executives in analysing strategic opportunities, determining best routes forward, and implementing agreed plans. 
Product roadmaps, customer needs, business value delivered, competitive points of differentiation, pricing structures and models, profit potential, channels to market, value propositions, and alignment to corporate strategy are all aspects for consideration when we develop product strategies.
Declare brings in-depth experience working with direct and indirect sales teams coupled with deep understanding of customer buying behaviours to sales optimisation.
Declare works with business and marketing leaders to enhance marketing performance, acquire new customers, enter new markets, sustain customer loyalty and improve marketing ROI.
PLAN, DO, REVIEW
Why is it that a company’s products or services fail to achieve the market uptake expected of them? Is it down to a lack of investment in marketing? Maybe the sales teams aren’t clear on who they should be targeting? Or is it as fundamental as there’s
IS ANYONE LISTENING?
Businesses are rightly placing increased emphasis on positioning, messaging and propositions in today’s ‘always on’ world of communication. Marketing, sales and product teams are presented with a plethora of communications vehicles, systems, practices and processes as a means to identify, acquire, engage and retain their customers’ attention and their
ALL POWER TO THE CUSTOMER!
Cloud computing, mobile applications, social media and big data are driving a fundamental shift in the relationships between suppliers and customers. Coupled with the growing impact of consumerisation, it comes as no surprise that businesses are transforming their sales and marketing functions with a razor focus on customers
